Social Strategist’s Guide to the Facebook Open Platform

Update: Welcome StumbleUpon-ers! If you find this article interesting and useful, be sure to read my followup, Facebook Platform and Google Security: Update Edition. You may also like my post on Social Networking Strategy for Web Services. I hope you’ll check out the rest of the blog and subscribe to my feed if you’re interested in reading more about online communications, the social web, and user experience. Enjoy!

If you haven’t heard about it yet, expect to soon. Expect to hear about it in the blogosphere, in magazines, in newspapers, at conferences, and if Facebook’s claims of widening … [Read the rest »]

Google Enters the Security Market

“Google Security”:

Whenever Google enters a market, big changes happen. It happened with search, it happened with advertising, and one of the key points of my “Innovation in E-mail”: post is that it happened in webmail. Now Google is stepping up to the plate as one of the largest global Internet corporations, and on their new blog they’re talking about tackling malware. The advantage a search company has in tracking this sort of thing is enormous, and Google’s renowned data-center processing power is sure to help too. I can’t help but note that this is another jab at software rival … [Read the rest »]

Building the Stonehenge of Online Business Networks

Why You Want the Stonehenge of Online Business Networks

StonehengeStonehenge is an amazing structure that was built:
a) to last.
b) to need minimal maintenance.
c) out of a few, simple parts.
d) to be a sophisticated, powerful tool for its creators.
Does that sound like what you want from your network? Then read on.

Have a Plan

The builders of stonehenge didn’t just take whatever rocks were handy and see what shapes they could make out of them. Nor did they spend all their time gathering every rock they could find. You, like they did, must determine what kind … [Read the rest »]

A Profitable Partnership: How YouTube Can Re-Revolutionize Personal Publishing

We've heard much speculation, rhetoric, and hyperbole about blogs killing newspapers, mp3s replacing CDs, new media replacing old. While some of it is vastly exaggerated, there's enough truth of it to have many industries scared and scrambling to respond. Cable networks NBC and Fox(via parent company News Corp) have announced plans to build a rival to YouTube, offering their own television shows and feature films on an ad-supported site, partnering with Google competitors Yahoo!, MSN, and AOL. While the success of the partnership and the service itself remains dubious, it would allow NBC and Fox to regain some small measure of control over their own content and traditional domain of professional, episodic television and full-length film. What it cannot hope to reproduce however, is the user-generated content frenzy of YouTube.

Innovation in E-mail

E-mail is the oldest form of what we think of as online communications. But even as the physical platforms e-mail is delivered on have gone from room-sized to pocket-sized, its usefulness and ubiquity remain greater than ever. In recent years, many have questioned whether e-mail’s evolution has hit a stopping point, if this technological dinosaur may be going the way of, well, the dinosaurs. This entry’s first part takes a look at the recent history of innovation in e-mail to provide you with an understanding of where we are now. The second part will take a look at what still … [Read the rest »]

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